********** Sponsored Post **********
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Business owners cannot afford to lose sales because they lack the ability to process credit cards. Every corporation from small to large will benefit from their services. They take pride in helping businesses to get off to a successful start. They offer low transaction rates and will help companies looking to transfer to a new merchant service provider. Their service includes the ability to accept all major credit cards, and other popular forms of credit. They believe that your merchant account will be unique and they have flexible account options to meet your needs.
Ms. Merchant Account allows retail stores to enjoy the lowest rates. The reason for this is because they can process all credit card transactions in person, swiping their credit card and obtaining a signature for their records. Businesses like grocery stores, department stores, toy stores, etc. experience a low rate of charge backs. Companies like adult entertainment, online shopping, travel agencies, etc. are considered "high risk" businesses and face high transaction fees. Ms. Merchant Account helps you investigate offshore credit card processing options. Offshore merchant accounts will work for your business, making credit card processing more accessible. Ms. Merchant Account works with only the most reputable international credit card processing agents. Just visit http://www.msmerchantaccount.com for all the details.
Thursday, July 26, 2007
Friday, July 06, 2007
5 Lesser-Known Online Business Ideas
1. Ask people to find a hidden link in your ad copy.
If they find the hidden link tell them they will get a prize or freebie by clicking on it. This will increase the chance that they will buy your product or service because they will read your whole ad copy.
2. Start a members only web site.
Tell visitors what's in your members only site and what it costs to get access. Offer them a free membership, if, in exchange they link to your web site, post your banner on their home page or agree to advertise your web site in their e-zine for a set period of time. Usually they will agree to the free advertising to save money. This is a powerful way to get free advertising.
3. Want a popular discussion board?
This technique is based on the number of postings made by any one person. You could give away a free product or service to any person that posts ten or more messages on your discussion in a month. It could be a free e-book, report, e-mail consulting etc. Just keep track of everyone's postings each month. This could also work for e-mail discussion lists.
4. Give your visitors an instant article directory.
Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just place your ad or banner ad on top of the article directory for your main product or service. All those links can add up to a large amount of traffic for your web site.
5. There a millions of web sites on the internet.
Instead of marketing your web site as a web site. Market it as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just place your ad or banner for your product or service on the top of each web page.
If they find the hidden link tell them they will get a prize or freebie by clicking on it. This will increase the chance that they will buy your product or service because they will read your whole ad copy.
2. Start a members only web site.
Tell visitors what's in your members only site and what it costs to get access. Offer them a free membership, if, in exchange they link to your web site, post your banner on their home page or agree to advertise your web site in their e-zine for a set period of time. Usually they will agree to the free advertising to save money. This is a powerful way to get free advertising.
3. Want a popular discussion board?
This technique is based on the number of postings made by any one person. You could give away a free product or service to any person that posts ten or more messages on your discussion in a month. It could be a free e-book, report, e-mail consulting etc. Just keep track of everyone's postings each month. This could also work for e-mail discussion lists.
4. Give your visitors an instant article directory.
Tell your visitors they can instantly add a free article directory to their web site by linking to yours. Just place your ad or banner ad on top of the article directory for your main product or service. All those links can add up to a large amount of traffic for your web site.
5. There a millions of web sites on the internet.
Instead of marketing your web site as a web site. Market it as a free web book. Design your web site with a title page, table of contents, chapters, etc. Just place your ad or banner for your product or service on the top of each web page.
Internet Marketing Help
If you're looking for Internet marketing help you've come to the right place. Below you will find several tips to help you navigate your way through the mystifying world of promoting your website and e-commerce business.
#1: Surveys:
To find out what your customer thinks of your site try using a survey. A little constructive criticism can go a long way in helping you build a quality site that people are eager to visit and refer others to visit. There are very few other ways to find out what your customer really thinks, wants and needs besides a survey. If you're concerned that people won't take the time to complete a survey you can always entice them with something for free in exchange for completing the survey or even adding their name to a pool for a giveaway.
#2: Guestbook:
Members of your target audience that are skeptical by nature want some reassurance that you're who you say you are and that your product or service really delivers. Adding a guestbook to your site can help to reassure your customer by providing comments from others who visited your site, found something useful and were satisfied. If you are concerned that you might end up with rude or vulgar comments that hurt your reputation more than help, it is very easy to add a guestbook that allows you to preview any comments before they are posted. With this type of guestbook you have the control over whether to delete a comment or allow it to be inserted on your site. One bad apple doesn't have to spoil the basket.
#3: Coupons:
There is a significant portion of your target audience that are coupon clippers. No matter who they are, you can bet some of them can't wait to get the newspaper and start clipping away. While this ploy won't work for everyone, there are some people who can't resist the lure of a bargain; saving a percentage off the regular price of a product or service. They will be more than happy to visit your site once a week to find out how much money they can save with the coupons you offer. If you're concerned about taking a piece out of your profit try combining offers. Two for one or 10% with a minimum purchase gives you the flexibility of still offering a valuable coupon to the customer while making sure your profits don't take a dip.
#1: Surveys:
To find out what your customer thinks of your site try using a survey. A little constructive criticism can go a long way in helping you build a quality site that people are eager to visit and refer others to visit. There are very few other ways to find out what your customer really thinks, wants and needs besides a survey. If you're concerned that people won't take the time to complete a survey you can always entice them with something for free in exchange for completing the survey or even adding their name to a pool for a giveaway.
#2: Guestbook:
Members of your target audience that are skeptical by nature want some reassurance that you're who you say you are and that your product or service really delivers. Adding a guestbook to your site can help to reassure your customer by providing comments from others who visited your site, found something useful and were satisfied. If you are concerned that you might end up with rude or vulgar comments that hurt your reputation more than help, it is very easy to add a guestbook that allows you to preview any comments before they are posted. With this type of guestbook you have the control over whether to delete a comment or allow it to be inserted on your site. One bad apple doesn't have to spoil the basket.
#3: Coupons:
There is a significant portion of your target audience that are coupon clippers. No matter who they are, you can bet some of them can't wait to get the newspaper and start clipping away. While this ploy won't work for everyone, there are some people who can't resist the lure of a bargain; saving a percentage off the regular price of a product or service. They will be more than happy to visit your site once a week to find out how much money they can save with the coupons you offer. If you're concerned about taking a piece out of your profit try combining offers. Two for one or 10% with a minimum purchase gives you the flexibility of still offering a valuable coupon to the customer while making sure your profits don't take a dip.
Sunday, June 24, 2007
42 points to Make More Money With Adsense
1. Remember: Adsense doesn’t make you money; traffic makes you money
2. Write posts that link to good content on higher-ranked sites in your niche. If your traffic is low, click on those links yourself - webmasters will take notice.
3. Post on forums in your niche and add your site to your signature
4. Submit articles to article directories
5. Use Technorati Tags
6. Submit your best articles to Digg and Del.icio.us
7. Comment on other blogs with similar themes to yours
8. Become a regular on several similarly-themed blogs you like
9. Use Google Sitemaps
10. Write about well-known people in your niche
11. Use a blogroll, but only add sites that you would really recommend. Less is more.
12. Read Gogsense
13. Remember: Good content + good advertising = traffic
14. Choose a niche you’re passionate about
15. Post/write an article/add content every day
16. Make your content unique and useful
17. Be timely: break news, comment on new information, become a valuable source of interesting new stuff.
18. Be yourself. If you’re funny, be funny; if you’re not, don’t try to be. Be confident that your personality will draw like-minded readers.
19. If you can’t think of anything interesting to post about, find something interesting to post about.
20. If you can’t find anything interesting to post about, keep looking.
21. You just read something interesting that has nothing to do with your site’s theme. Find a way to make it relevant. Use it as an example or integrate it into a story. Use it.
22. Read Copyblogger, and Problogger
23. Remember: Traffic + Adsense = Money - So don’t get kicked out
24. Read the Adsense TOS and don’t break it
25. While you’re at it, read all the Adsense guides Google provides
26. Do NOT encourage readers to click Adsense ads
27. If you’re placing a picture specifically to subtly draw attention to Adsense Ads, make sure the ads are clearly distinguished from the image (borders or a line between the two)
28. If you’re unsure if your ads comply with the Adsense TOS, ask them for a review
29. Better yet, design your ad concept on a hidden page and have Google review it first.
30. Remember: Traffic + Adsense optimization = More Money
31. Study the Google Heat map
32. Place site-relevant pictures near your ads
33. Color images are often better than black-and-white
34. Animations are lame
35. Integrate your ads with your site design
36. Place ads between blog posts
37. Place ads in blog posts
38. Consider borderless Adsense ads
39. Use wide ad formats
40. Be Patient: Time, trial and error are what you need to succeed
41. Give your Adsense implementation a few weeks (at least) before drawing any conclusions.
42. Use channels. You are going to want to know which ads are being clicked and which aren’t.
2. Write posts that link to good content on higher-ranked sites in your niche. If your traffic is low, click on those links yourself - webmasters will take notice.
3. Post on forums in your niche and add your site to your signature
4. Submit articles to article directories
5. Use Technorati Tags
6. Submit your best articles to Digg and Del.icio.us
7. Comment on other blogs with similar themes to yours
8. Become a regular on several similarly-themed blogs you like
9. Use Google Sitemaps
10. Write about well-known people in your niche
11. Use a blogroll, but only add sites that you would really recommend. Less is more.
12. Read Gogsense
13. Remember: Good content + good advertising = traffic
14. Choose a niche you’re passionate about
15. Post/write an article/add content every day
16. Make your content unique and useful
17. Be timely: break news, comment on new information, become a valuable source of interesting new stuff.
18. Be yourself. If you’re funny, be funny; if you’re not, don’t try to be. Be confident that your personality will draw like-minded readers.
19. If you can’t think of anything interesting to post about, find something interesting to post about.
20. If you can’t find anything interesting to post about, keep looking.
21. You just read something interesting that has nothing to do with your site’s theme. Find a way to make it relevant. Use it as an example or integrate it into a story. Use it.
22. Read Copyblogger, and Problogger
23. Remember: Traffic + Adsense = Money - So don’t get kicked out
24. Read the Adsense TOS and don’t break it
25. While you’re at it, read all the Adsense guides Google provides
26. Do NOT encourage readers to click Adsense ads
27. If you’re placing a picture specifically to subtly draw attention to Adsense Ads, make sure the ads are clearly distinguished from the image (borders or a line between the two)
28. If you’re unsure if your ads comply with the Adsense TOS, ask them for a review
29. Better yet, design your ad concept on a hidden page and have Google review it first.
30. Remember: Traffic + Adsense optimization = More Money
31. Study the Google Heat map
32. Place site-relevant pictures near your ads
33. Color images are often better than black-and-white
34. Animations are lame
35. Integrate your ads with your site design
36. Place ads between blog posts
37. Place ads in blog posts
38. Consider borderless Adsense ads
39. Use wide ad formats
40. Be Patient: Time, trial and error are what you need to succeed
41. Give your Adsense implementation a few weeks (at least) before drawing any conclusions.
42. Use channels. You are going to want to know which ads are being clicked and which aren’t.
How to Dropship on eBay
Drop shipping on eBay is one of the most common ways to sell on eBay. It’s very simple to get into, and the upfront cost is very little. For those of you who don’t already know drop shipping is just another way to get eBay products. The idea is that you would join a drop shipping company and you would in return get thousands of products at wholesale price to sell online, or on eBay. If you were going to sell them on eBay you would list whatever it is you want to sell before you buy it. That is the best feature of drop shipping, you never have to buy eBay products up front. You only buy what you have already sold.
Once your item sells, you go to your drop shipping company and order the eBay product that you have already sold. With most drop shipping companies, you can pay for the item through PayPal. So you take the money that the buyer sent to your PayPal account to purchase the item, then you keep whatever is left over as profit for yourself. Then there is the next greatest feature of drop shipping. The drop shipping company will ship the item straight to your buyer, so you never have to do any shipping or packaging yourself. So it’s no wonder that drop shipping is so popular among eBay sellers.
As easy as it sounds to use the technique to make money on eBay, it really isn’t that easy. It takes a lot of work, and a lot of research. Many people don’t have the right mindset to sell this way on eBay. It isn’t as easy as just signing up for a drop shipping company and then throwing stuff up on eBay; that just won’t work.
The first, and most important thing to understand about drop shipping is to realize that you are not going to get anywhere unless you find a GOOD drop shipping company. The majority of the drop shipping companies are complete rip offs. I have joined a few myself, and I must confess that I have had my share of getting ripped off by these companies. I guess that is what I developed my eBay Mysteries website for though; to make sure that other people don’t have to make the same mistakes as I have in my dealing with eBay.
Things to look for to find a good drop shipping company
Money-Back guarantee. Make sure the company offers a money back guarantee, so if you don’t like what you get from the service you can get your money back. You deserve to know what the service is like, before you get stuck with it.
Phone Support. Make sure there is good customer service and phone support. Many drop shipping companies don’t have phone support and have terrible customer service. Never go with a company that has no phone service.
Good wholesale prices. The prices for the products will not be as cheap as large bulk wholesale suppliers, but they should definitely be cheaper then your local retail store. (Remember, do the research)
Fast Shipping. Make sure the products will get shipped in a reasonable time. I had a drop shipping company one time that took an average of two weeks before they even shipped the item out.
Quality Products. Make sure the products you are going to be selling are brand named products. Sounds simple, but you would be surprised.
United States Based. For those of you who are from the United States, and are primarily targeting US customers, make sure the company is based in the United States.
The next most important part of running a successful business on eBay using drop shipping would be to find your niche. Like I said before, don’t go and just throw stuff up on eBay hoping to make a quick buck. It takes time, and work. Once you get it going, it takes very little work and a minimal effort. Until you get to that point, expect to be doing some work. Now lets back up a little bit, I mentioned not throwing just anything up on eBay a couple times already. What you do want to do is pick a category to sell in, and stick to it. I wouldn’t suggest going into consumer electronics either, because it’s way to crowded and you won’t be very successful. Stick to what you know and love. If you don’t know anything, then learn. Pick something that you enjoy and become an expert of your field. For example, if you enjoy poker the way that I do, you may want to consider selling poker supplies. Whatever it is, just stick to that and offer the best products and services. You will be much more successful taking this route.
Although drop shipping is one of the most popular ways to go, and can be a competitive field on eBay it is still a good way to go. Many more people end up giving up before they even have a chance to do well, then those who succeed. If you have what it takes to do well with drop shipping, then you can create a good source of income using drop shipping companies.
Once your item sells, you go to your drop shipping company and order the eBay product that you have already sold. With most drop shipping companies, you can pay for the item through PayPal. So you take the money that the buyer sent to your PayPal account to purchase the item, then you keep whatever is left over as profit for yourself. Then there is the next greatest feature of drop shipping. The drop shipping company will ship the item straight to your buyer, so you never have to do any shipping or packaging yourself. So it’s no wonder that drop shipping is so popular among eBay sellers.
As easy as it sounds to use the technique to make money on eBay, it really isn’t that easy. It takes a lot of work, and a lot of research. Many people don’t have the right mindset to sell this way on eBay. It isn’t as easy as just signing up for a drop shipping company and then throwing stuff up on eBay; that just won’t work.
The first, and most important thing to understand about drop shipping is to realize that you are not going to get anywhere unless you find a GOOD drop shipping company. The majority of the drop shipping companies are complete rip offs. I have joined a few myself, and I must confess that I have had my share of getting ripped off by these companies. I guess that is what I developed my eBay Mysteries website for though; to make sure that other people don’t have to make the same mistakes as I have in my dealing with eBay.
Things to look for to find a good drop shipping company
Money-Back guarantee. Make sure the company offers a money back guarantee, so if you don’t like what you get from the service you can get your money back. You deserve to know what the service is like, before you get stuck with it.
Phone Support. Make sure there is good customer service and phone support. Many drop shipping companies don’t have phone support and have terrible customer service. Never go with a company that has no phone service.
Good wholesale prices. The prices for the products will not be as cheap as large bulk wholesale suppliers, but they should definitely be cheaper then your local retail store. (Remember, do the research)
Fast Shipping. Make sure the products will get shipped in a reasonable time. I had a drop shipping company one time that took an average of two weeks before they even shipped the item out.
Quality Products. Make sure the products you are going to be selling are brand named products. Sounds simple, but you would be surprised.
United States Based. For those of you who are from the United States, and are primarily targeting US customers, make sure the company is based in the United States.
The next most important part of running a successful business on eBay using drop shipping would be to find your niche. Like I said before, don’t go and just throw stuff up on eBay hoping to make a quick buck. It takes time, and work. Once you get it going, it takes very little work and a minimal effort. Until you get to that point, expect to be doing some work. Now lets back up a little bit, I mentioned not throwing just anything up on eBay a couple times already. What you do want to do is pick a category to sell in, and stick to it. I wouldn’t suggest going into consumer electronics either, because it’s way to crowded and you won’t be very successful. Stick to what you know and love. If you don’t know anything, then learn. Pick something that you enjoy and become an expert of your field. For example, if you enjoy poker the way that I do, you may want to consider selling poker supplies. Whatever it is, just stick to that and offer the best products and services. You will be much more successful taking this route.
Although drop shipping is one of the most popular ways to go, and can be a competitive field on eBay it is still a good way to go. Many more people end up giving up before they even have a chance to do well, then those who succeed. If you have what it takes to do well with drop shipping, then you can create a good source of income using drop shipping companies.
Making Money Online Is Like Your First Time Driving
There are literally hundreds of different ways to make money on the Internet. The funny part is they all pretty much follow the same formula. Making money online is almost like driving a car at first you feel like you are never going to get the hang of it. Then one day, out of nowhere it all comes together, and everything just makes sense.
There are several different types of cars, you have your manual, automatic, SUV's, compact size the list goes on and on, the same applies with online businesses. If you can drive one car you can pretty much drive anything on wheels with a little training. Again I must say… The same thing applies with operating an online business. The type of business that you decide to start, doesn't matter, the procedure remains the same.
Develop the concept or the idea for the business.
Do some market research to make sure that you are entering into a profitable market. If not return to step one.
Once you have found a viable concept its time to either create your own product and or service or promote another merchants product(s) and or service. The best way to approach this step and the fastest way is to promote another merchants product. You can do this by purchasing the resale rights to several products and then selling them yourself.
With your product ready to launch it's time to write your sales copy. This should always be done with the consumer in mind. It is now time to create a website for your product. Start testing your sales copy by launching an Adwords campaign. This will allow you to receive immediate results. You can test your sales copy to see what works and what doesn't. Make the appropriate adjustments and move on. Although Adwords is an excellent way of generating traffic there is nothing like free traffic. There are several ways to accomplish this, but the best way is SEO marketing.
If you follow the seven steps that I have outlined above you are guaranteed success. Continue this process over and over until you reach your financial goal. Some of your projects will only generate a few hundred dollars per month, others will generate thousands of dollars per month.
You should never have a failed website if you do your research. Take your time and follow the steps that I have given you, and success will be yours.
There are several different types of cars, you have your manual, automatic, SUV's, compact size the list goes on and on, the same applies with online businesses. If you can drive one car you can pretty much drive anything on wheels with a little training. Again I must say… The same thing applies with operating an online business. The type of business that you decide to start, doesn't matter, the procedure remains the same.
Develop the concept or the idea for the business.
Do some market research to make sure that you are entering into a profitable market. If not return to step one.
Once you have found a viable concept its time to either create your own product and or service or promote another merchants product(s) and or service. The best way to approach this step and the fastest way is to promote another merchants product. You can do this by purchasing the resale rights to several products and then selling them yourself.
With your product ready to launch it's time to write your sales copy. This should always be done with the consumer in mind. It is now time to create a website for your product. Start testing your sales copy by launching an Adwords campaign. This will allow you to receive immediate results. You can test your sales copy to see what works and what doesn't. Make the appropriate adjustments and move on. Although Adwords is an excellent way of generating traffic there is nothing like free traffic. There are several ways to accomplish this, but the best way is SEO marketing.
If you follow the seven steps that I have outlined above you are guaranteed success. Continue this process over and over until you reach your financial goal. Some of your projects will only generate a few hundred dollars per month, others will generate thousands of dollars per month.
You should never have a failed website if you do your research. Take your time and follow the steps that I have given you, and success will be yours.
Saturday, May 05, 2007
DiscountClick.com - Online Marketing Service
*** This is a sponsored review***
Are you a webmaster? Do you have a web site that offers any services or products, but unable to get enough visitors? If you want more traffic to your site, you need to seek professional help. Consider using DiscountClick service to improve your site's ranking.
DiscountClick offers internet @ online marketing services for all types of online business. They offer services for webmaster to market their services or products online, promote in search engines, provide list management and online marketing services.
I know that there are many people who can’t afford to spend time to promote their website. Why don’t you try DiscountClick instead?
Try it today!
Are you a webmaster? Do you have a web site that offers any services or products, but unable to get enough visitors? If you want more traffic to your site, you need to seek professional help. Consider using DiscountClick service to improve your site's ranking.
DiscountClick offers internet @ online marketing services for all types of online business. They offer services for webmaster to market their services or products online, promote in search engines, provide list management and online marketing services.
I know that there are many people who can’t afford to spend time to promote their website. Why don’t you try DiscountClick instead?
Try it today!
AdvantageProcessors.com - Best Credit Card Processing and Merchant Account Services
*** This is a sponsored review***
Do you have an online business and want to set up a good payment gateway? AdvantageProcessors has the right solutions for you.
AdvantageProcessors have a merchant solutions to every low risk and high risk type of business. They offers ways for merchants to accept credit card payments for both online and offline and can accept a number of different credit cards including Visa, MasterCard, American Express and Discover.
So if you have your own home based @ online business and want a secure, cost effective and reliable payment gateway, AdvantageProcessors is the way to go!
Do you have an online business and want to set up a good payment gateway? AdvantageProcessors has the right solutions for you.
AdvantageProcessors have a merchant solutions to every low risk and high risk type of business. They offers ways for merchants to accept credit card payments for both online and offline and can accept a number of different credit cards including Visa, MasterCard, American Express and Discover.
So if you have your own home based @ online business and want a secure, cost effective and reliable payment gateway, AdvantageProcessors is the way to go!
Wednesday, April 04, 2007
Do You Want To Make Money Online?
There are actually many different ways to make money online. Some of them are obviously more lucrative than others, however. Also, there are many scams for supposedly making money online that don't really work, and you end up losing money.
As a general rule, if the online money making opportunity asks for money, it is probably not a good thing. Legitimate ways to make money online will not ask you for money to get the job. The only exception to this is for home businesses. Many home businesses require an upfront investment from you. If you decide that a home business is the best way to go for making money online, then you will probably have to spend some money to get started. However, many people have been very successful with home businesses.
One way that people are making money online is by having several different income streams. This means that you do a bunch of things online that make a little bit of money, which turns out to be a reasonable amount of money when you add them all up. For instance, some people fill out surveys, do some writing, read emails, sell things on Ebay or even do affiliate marketing. These are all ways to have multiple streams of income making money online.
There are actual jobs available online. However, there is a lot of competition for them. Telecommuting from home is one of the best ways for making money online. You need to have an excellent resume and to do a lot of research to find the companies that are hiring people with your skills.
As with any way to make money, the best way of making money online is to follow your passions. First find something you love to do, then find a way to use it for making money online.
You also need to consider your time commitment. Find a way to make money online that won't take up all of your spare time if you are already working a full time job.
Once you have determined how you plan to make money online, spend the time you need. Many people start an online business but lose interest and quit. Find a business that you love so you want to stay with it. Finding a way to do what you love is the best way to make money online.
As a general rule, if the online money making opportunity asks for money, it is probably not a good thing. Legitimate ways to make money online will not ask you for money to get the job. The only exception to this is for home businesses. Many home businesses require an upfront investment from you. If you decide that a home business is the best way to go for making money online, then you will probably have to spend some money to get started. However, many people have been very successful with home businesses.
One way that people are making money online is by having several different income streams. This means that you do a bunch of things online that make a little bit of money, which turns out to be a reasonable amount of money when you add them all up. For instance, some people fill out surveys, do some writing, read emails, sell things on Ebay or even do affiliate marketing. These are all ways to have multiple streams of income making money online.
There are actual jobs available online. However, there is a lot of competition for them. Telecommuting from home is one of the best ways for making money online. You need to have an excellent resume and to do a lot of research to find the companies that are hiring people with your skills.
As with any way to make money, the best way of making money online is to follow your passions. First find something you love to do, then find a way to use it for making money online.
You also need to consider your time commitment. Find a way to make money online that won't take up all of your spare time if you are already working a full time job.
Once you have determined how you plan to make money online, spend the time you need. Many people start an online business but lose interest and quit. Find a business that you love so you want to stay with it. Finding a way to do what you love is the best way to make money online.
Thursday, March 22, 2007
Online Business Failure Guaranteed without these 3 Key Management Traits
Often either a lack of funding or exponential growth and poor planning is cited for business failure.
However, since a home based internet business can be started on a shoestring budget and fast growth can easily be accommodated (usually) and welcomed there is more to why online businesses generally fail.
The idea of being your own boss, working from home, not having to answer to anyone and working the hours you want are some of the benefits that generally attract people to starting their own home online businesses.
However, whilst many home internet businesses generate significant incomes, on the whole most of them never get off the ground.
You may ask why would someone go the trouble of setting up an online business and give up on it when it is common knowledge that these types of businesses can provide financial freedom and a significantly better than average lifestyle.
Well, whilst there are many factors for instance website, product, target market, inter alia, that all effect the success of an online business, if one of the following 3 criteria is not in existence the online business is sure to fail.
1. Desire and Action
Sure everyone has the desire to make money, but what happens to that desire when things don’t happen as you envisioned and after a while no income has been realized.
Generally the desire will begin to wane and it is only those who have the ability to make things happen, as opposed to those who wait for them to happen, that will succeed.
Successful people have the drive and motivation to persevere and make things happen when things are not going as expected.
Entrepreneurs who do not have this key personality trait or who do not realize the importance of it will not succeed with their internet businesses.
Appropriate action will fuel your desire to succeed.
2. Do the Right Things
Entrepreneurs who spend time doing less important things extremely well are less likely to succeed than those who identify and categorize specific activities that are key to the business and ensure that they are carried out thoroughly and effectively.
It is very important for the entrepreneur to spend his or her time efficiently and on things that will make a difference to the business – beware of analysis paralysis.
Often entrepreneurs and business people justify their jobs and positions by always appearing busy and active, when in actual fact they are not performing specific activities that contribute towards the overall success of the business.
The reality is that many entrepreneurs confuse activity with productivity with the result that they are too busy to concentrate on doing the right things that will generate the correct output.
3. The Ability to make Changes
Your website looks great and has been lurking on the internet for a while but its sales has been abysmal.
So what are you to do? Wait another a week, a month maybe for traffic to start coming in?
Well one thing’s for sure and that is if you want the status quo to remain, do nothing!
However, if you want you want things to change you are going to have to make changes and do things differently.
There are many things to analyze in terms of performance for instance website traffic, website functionality & professionalism, products & services, target market etc.
Once the above analyses have indicted what changes need to be made you will need to employ the resources or expertise required to effect the changes.
Sounds simple enough, but many online entrepreneurs are reluctant or averse to change or do not have the wherewithal to effect the changes and consequently end up with a stagnant online business.
Your online business’ vision and overall strategy should always be borne in mind whilst experiencing periods of inactivity or difficulty to ensure longevity and success.
However, since a home based internet business can be started on a shoestring budget and fast growth can easily be accommodated (usually) and welcomed there is more to why online businesses generally fail.
The idea of being your own boss, working from home, not having to answer to anyone and working the hours you want are some of the benefits that generally attract people to starting their own home online businesses.
However, whilst many home internet businesses generate significant incomes, on the whole most of them never get off the ground.
You may ask why would someone go the trouble of setting up an online business and give up on it when it is common knowledge that these types of businesses can provide financial freedom and a significantly better than average lifestyle.
Well, whilst there are many factors for instance website, product, target market, inter alia, that all effect the success of an online business, if one of the following 3 criteria is not in existence the online business is sure to fail.
1. Desire and Action
Sure everyone has the desire to make money, but what happens to that desire when things don’t happen as you envisioned and after a while no income has been realized.
Generally the desire will begin to wane and it is only those who have the ability to make things happen, as opposed to those who wait for them to happen, that will succeed.
Successful people have the drive and motivation to persevere and make things happen when things are not going as expected.
Entrepreneurs who do not have this key personality trait or who do not realize the importance of it will not succeed with their internet businesses.
Appropriate action will fuel your desire to succeed.
2. Do the Right Things
Entrepreneurs who spend time doing less important things extremely well are less likely to succeed than those who identify and categorize specific activities that are key to the business and ensure that they are carried out thoroughly and effectively.
It is very important for the entrepreneur to spend his or her time efficiently and on things that will make a difference to the business – beware of analysis paralysis.
Often entrepreneurs and business people justify their jobs and positions by always appearing busy and active, when in actual fact they are not performing specific activities that contribute towards the overall success of the business.
The reality is that many entrepreneurs confuse activity with productivity with the result that they are too busy to concentrate on doing the right things that will generate the correct output.
3. The Ability to make Changes
Your website looks great and has been lurking on the internet for a while but its sales has been abysmal.
So what are you to do? Wait another a week, a month maybe for traffic to start coming in?
Well one thing’s for sure and that is if you want the status quo to remain, do nothing!
However, if you want you want things to change you are going to have to make changes and do things differently.
There are many things to analyze in terms of performance for instance website traffic, website functionality & professionalism, products & services, target market etc.
Once the above analyses have indicted what changes need to be made you will need to employ the resources or expertise required to effect the changes.
Sounds simple enough, but many online entrepreneurs are reluctant or averse to change or do not have the wherewithal to effect the changes and consequently end up with a stagnant online business.
Your online business’ vision and overall strategy should always be borne in mind whilst experiencing periods of inactivity or difficulty to ensure longevity and success.
Thursday, March 15, 2007
How To Become A Super Affiliate In Niche Markets
Over the past years, web hosting has grown bigger than it used to be. With more companies getting into this business and finding the many benefits it can give them, the demand for web hosting has never been higher. These seem to be the trend of today.
It is estimated that by 2008, the internet sales industry will top then dollar bank. And to think, majority of those sites will be offering different affiliate programs for people to choose and participate into.
This only means one thing. It is easier now to find the right web host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer.
Support will be the number one consideration for people when choosing a web host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the web host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be a successful.
This is a great opportunity for web hosting affiliates and resellers alike. There would hundreds of web hosting and programs to choose from that the difficulty in finding the right one for them is not a problem anymore.
How does one become a successful affiliate in the niche markets using web hosting?
If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a web hosting services.
With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are.
When you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be before off in another one. Things will only have to get better from there because you already have been in worst situations.
Try this out. If you are quite happy and satisfied with your web host, try to see if they are offering an affiliate program you can participate on. Instead of you paying them, why not make it the other way around; them paying you. The process can be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you are already in an affiliate business.
Why choose paying for your for your web hosting when you do not have to? Try to get paid by letting people know you like your web host.
Always remember that when choosing a web host, choose the one that is known for its fantastic customer support. There are also many hosting affiliate programs. Residual affiliate program is also being hosted. This is the program wherein you get paid a percentage every month for a client that you refer. This can allow you to have a steady source of income. With perseverance, you can even be quite successful in this field.
There are a lot of niche markets out there just waiting for the right affiliate to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you will be getting.
Web hosting is just one affiliate market you could try out and make some good and continuous income. Just remember that to be successful on your endeavor also means that time, effort and patience is needed.
Nobody has invented the perfect affiliate market yet. But some people do know how to make it big in this kind of market. It is just knowing your kind of market and making the earnings there.
It is estimated that by 2008, the internet sales industry will top then dollar bank. And to think, majority of those sites will be offering different affiliate programs for people to choose and participate into.
This only means one thing. It is easier now to find the right web host for your application. The possibility of quality web hosting companies separating themselves from the rest of the industry is anticipated. If this is done, the unprofessional and incompetent ones will suffer.
Support will be the number one consideration for people when choosing a web host. It will be obvious that traditional advertising will become less and less effective. Most people would rather opt for the web host based on things that they see and hear. Also based on the recommendations by those who have tried them and have proved to be a successful.
This is a great opportunity for web hosting affiliates and resellers alike. There would hundreds of web hosting and programs to choose from that the difficulty in finding the right one for them is not a problem anymore.
How does one become a successful affiliate in the niche markets using web hosting?
If you think about it, everyone who needs a website needs a web hosting company to host it for them. As of now, there is really no leading hosting industry so most people choose hosts based from recommendations. Usually, they get it from the ones that have already availed of a web hosting services.
With the many hosts offering affiliate programs, there is the tendency to find the one which you think will work best for you. Think of the product you will be promoting. Pattern them to the site and see if they are catering to the same things as you are.
When you have been with one host for quite some time and seem not to be making much despite all your effort, leave that one and look for another. There is no use in trying to stick to one when you would be before off in another one. Things will only have to get better from there because you already have been in worst situations.
Try this out. If you are quite happy and satisfied with your web host, try to see if they are offering an affiliate program you can participate on. Instead of you paying them, why not make it the other way around; them paying you. The process can be as easy as putting a small “powered by” or “hosted by” link at the bottom of your page and you are already in an affiliate business.
Why choose paying for your for your web hosting when you do not have to? Try to get paid by letting people know you like your web host.
Always remember that when choosing a web host, choose the one that is known for its fantastic customer support. There are also many hosting affiliate programs. Residual affiliate program is also being hosted. This is the program wherein you get paid a percentage every month for a client that you refer. This can allow you to have a steady source of income. With perseverance, you can even be quite successful in this field.
There are a lot of niche markets out there just waiting for the right affiliate to penetrate to them and make that dollars dream come true. Knowing which one to get into is being confident enough of your potentials and the good results you will be getting.
Web hosting is just one affiliate market you could try out and make some good and continuous income. Just remember that to be successful on your endeavor also means that time, effort and patience is needed.
Nobody has invented the perfect affiliate market yet. But some people do know how to make it big in this kind of market. It is just knowing your kind of market and making the earnings there.
Sunday, March 04, 2007
The Best Internet Advertising is Free Internet Advertising
Free internet advertising is one very important method for promoting your products and services to thousands of free classified ads.
Most of these free classified ads web sites give you the power to facilitate marketing with features such as classified ads submitter forms. Features like this give free Internet advertising an extremely fast way of getting your products or services on line. It is accessible 24/7 allowing you access anytime, it's very effective and efficient and most of it comes free. No downloads. No sign-up fees. No hidden charges. No annual or monthly fees. No sales fees. It is absolutely free.
Free internet advertising makes it easy for you to put free ads on several of the premier quality web sites whenever you want, for free. This kind of benefit you get from free internet advertising can only do, to say the least, miracles for your business. Most of these free internet advertising companies give you 3 slots to advertise any product or service for free.
Free internet advertising is the perfect way and best way to make your products or services known to the millions of prospective consumers in the Internet and make your web site start producing money. There is an enormous audience for free internet advertising that is present in the Internet, that the probability of anyone needing your services or wanting to buy your products is very high. There are free services out there that may suit your services, products and web site. Browse the internet for the best free internet advertising for assessment on their amenities and features how to advertise or join your web site for free internet advertising.
Most web sites promoting free internet advertising have features like classified ads submitter – where you can get a enormous exposure with instant results and expand your sales by large volumes over night, opt-in email lists – non spam bulk emailing program, guaranteed 100% legal. Opt-in email lists are created by people who have volunteered or ‘opted-in’ their email addresses to these lists. These lists are very effective for creating personalized email to prospective clients.
Free internet advertising provides a great technique for building traffic. People constantly search on online free internet advertising ads for specific services or products. Free internet advertising target clients inclined to buying a particular kind of product or service in mind.
And the best reason to advertise in free internet advertising is because it is absolutely FREE!!.
Most of these free classified ads web sites give you the power to facilitate marketing with features such as classified ads submitter forms. Features like this give free Internet advertising an extremely fast way of getting your products or services on line. It is accessible 24/7 allowing you access anytime, it's very effective and efficient and most of it comes free. No downloads. No sign-up fees. No hidden charges. No annual or monthly fees. No sales fees. It is absolutely free.
Free internet advertising makes it easy for you to put free ads on several of the premier quality web sites whenever you want, for free. This kind of benefit you get from free internet advertising can only do, to say the least, miracles for your business. Most of these free internet advertising companies give you 3 slots to advertise any product or service for free.
Free internet advertising is the perfect way and best way to make your products or services known to the millions of prospective consumers in the Internet and make your web site start producing money. There is an enormous audience for free internet advertising that is present in the Internet, that the probability of anyone needing your services or wanting to buy your products is very high. There are free services out there that may suit your services, products and web site. Browse the internet for the best free internet advertising for assessment on their amenities and features how to advertise or join your web site for free internet advertising.
Most web sites promoting free internet advertising have features like classified ads submitter – where you can get a enormous exposure with instant results and expand your sales by large volumes over night, opt-in email lists – non spam bulk emailing program, guaranteed 100% legal. Opt-in email lists are created by people who have volunteered or ‘opted-in’ their email addresses to these lists. These lists are very effective for creating personalized email to prospective clients.
Free internet advertising provides a great technique for building traffic. People constantly search on online free internet advertising ads for specific services or products. Free internet advertising target clients inclined to buying a particular kind of product or service in mind.
And the best reason to advertise in free internet advertising is because it is absolutely FREE!!.
Saturday, February 24, 2007
How to Make Legitimate Money Online
Millions of people are searching for ways to make money online with the hopes of quitting their day job. There are many programs out there and the truth is a lot of the money making programs either don’t work or are just out right scams.
If you haven’t heard of it already, sports arbitrage trading is spreading like wildfire across the internet. Sports arbitrage trading is not to be confused with gambling, which carriers a risk. Numerous arbitrage situations, also referred to as “sure bets”, “scalps” and “risk free bets”, are created every day in sport’s-betting markets amongst the increasing number of bookmakers operating worldwide. These are terms attributed to a minor flaw in the betting system where anyone can make a profit.
Here’s an example of just how sports arbitrage trading works. In sports betting, anyone can place a bet with bookmakers online and win or lose. The arbitrage comes in when a bet is placed with 2 bookmakers on the same sporting event. Because the odds differ between the 2 bookmakers, this creates an arbitrage opportunity. For example, if you were to place a bet with bookmaker A for $100 at odds 1/1 and $150 with bookmaker B at odds 6/4, it does not matter if you win or lose with either of the bookmakers; your net profit is $50.
The only difficult part may be setting up all of the bookmakers accounts, but once this is done the trading process is fairly easy. Sports arbitrage opportunities usually range anywhere from 1% profit to 15% profit. Though the 15% arbitrage opportunities do not last very long, they do exist. Realistically speaking it’s not uncommon to find a few really great arbitrage opportunities per day.
Many people get into these types of business thinking they are going to make millions overnight. Sports arbitrage trading does require a bit of learning and is extremely difficult when done manually. However, there are systems available online that have automated the process of finding arbitrage opportunities. The result has been a boom of people using systematic software to point and click their way to a road of success.
Making money online requires a specific type of mind-set in a person. I’ve seen it far too many times where people join up to these types of programs and expect to be a millionaire in a month or two. If you have ever heard the saying, “work hard now and play later” it’s so true. My experience with any type of home based business has been a lot of work upfront now and a lot of money later. The time and dedication does payoff.
If you haven’t heard of it already, sports arbitrage trading is spreading like wildfire across the internet. Sports arbitrage trading is not to be confused with gambling, which carriers a risk. Numerous arbitrage situations, also referred to as “sure bets”, “scalps” and “risk free bets”, are created every day in sport’s-betting markets amongst the increasing number of bookmakers operating worldwide. These are terms attributed to a minor flaw in the betting system where anyone can make a profit.
Here’s an example of just how sports arbitrage trading works. In sports betting, anyone can place a bet with bookmakers online and win or lose. The arbitrage comes in when a bet is placed with 2 bookmakers on the same sporting event. Because the odds differ between the 2 bookmakers, this creates an arbitrage opportunity. For example, if you were to place a bet with bookmaker A for $100 at odds 1/1 and $150 with bookmaker B at odds 6/4, it does not matter if you win or lose with either of the bookmakers; your net profit is $50.
The only difficult part may be setting up all of the bookmakers accounts, but once this is done the trading process is fairly easy. Sports arbitrage opportunities usually range anywhere from 1% profit to 15% profit. Though the 15% arbitrage opportunities do not last very long, they do exist. Realistically speaking it’s not uncommon to find a few really great arbitrage opportunities per day.
Many people get into these types of business thinking they are going to make millions overnight. Sports arbitrage trading does require a bit of learning and is extremely difficult when done manually. However, there are systems available online that have automated the process of finding arbitrage opportunities. The result has been a boom of people using systematic software to point and click their way to a road of success.
Making money online requires a specific type of mind-set in a person. I’ve seen it far too many times where people join up to these types of programs and expect to be a millionaire in a month or two. If you have ever heard the saying, “work hard now and play later” it’s so true. My experience with any type of home based business has been a lot of work upfront now and a lot of money later. The time and dedication does payoff.
Thursday, January 18, 2007
How To Master The Art Of Making Money Online
Yeah!! A home business, that's where I can easily make the extra money, a second income or even create a full time job. Isn't that what most people think when they start looking for a job or business online? Guess what, they ain't even wrong. The only problem is, it takes a lot of work to find out how to actually achieve the easy money.
So since the title says "how to master the art of making money online" lets look at the main issues you need to focus on.
The first thing you should do, and this is just as important as all the other things I'll mention, find people who are already successful as online entrepreneurs. Take your time to be specific in your search since a lot of people claim to be successful but are just one day wonders. Once you've found some real achievers, join their mailing list (newsletter). Don't start buying the products they promote, just take notes and learn. This will give you a reasonable understanding of where they make their money.
At this point you will have created more questions then answers, so now start finding the answers to your questions. You can do this by joining forums which are focussed on the online business.
You've probably got enough information now on how you would like to make money online, either through selling your own products or promoting other peoples products. This means you will need a domain name and a web site.
Make sure you choose a domain name which fits the product you're gone promote, try to get a keyword rich name since this will help you to get search engine ranking. Find yourself a good web host and with this, certainly don't go for the cheap option. Take your time to read up on different web hosting providers, again forums are great information resources. Once you have found a provider it is time to build your web site.
Yes, I did say build your own web site. Don't even think about web templates. These won't be flexible enough to adjust them for search engine optimization. It doesn't matter if you just build one sales page or a 50 page web site, you have to be able to adjust it at all times. The internet is undergoing changes by the day! Again, you can learn this completely free with online courses and free HTML programs. It will take a lot of time but nobody said it would be easy.
OK, you've got your product and you've got a web site. Unfortunately you don't have any visitors yet! This will be a long time investment and you will have to do it the hard way. This also is the moment where you will start spending some money, except from the web hosting that is.
We have all heard about link exchange, this is a great way to get visitors and a higher ranking with the search engines. What you don't want to do is exchange links through automated link farms, you will have to do this manually and find decent link partners, offer them a reachable link from your home page and make sure only to link with web sites which fit your field of expertise.
Submit your web site to every single directory which you are able to find, these are all one way links and do count heavily with the search engines.
Start writing articles and press releases, you need to become a known expert in your field, this will only happen when you get seen a lot. Use a article submission service for this since it will save a lot of time.
Last but not least, invest in a program like IBP available at, this will help you to optimize your web site for even better search engine ranking.
The above mentioned actions are ongoing and should be made a regular habit, set yourself goals as to how many links and articles you want to create during a week. Don't choose they so called easy way as with Pay Per Click since this will only cost you money. The only Pay Per Click you could use are Google, Yahoo and the new guy in town MSN.
Following these steps will get you you're money making home business, as mentioned, it will take time and a lot of studying, but in the end it will most definitely be worth your while
So since the title says "how to master the art of making money online" lets look at the main issues you need to focus on.
The first thing you should do, and this is just as important as all the other things I'll mention, find people who are already successful as online entrepreneurs. Take your time to be specific in your search since a lot of people claim to be successful but are just one day wonders. Once you've found some real achievers, join their mailing list (newsletter). Don't start buying the products they promote, just take notes and learn. This will give you a reasonable understanding of where they make their money.
At this point you will have created more questions then answers, so now start finding the answers to your questions. You can do this by joining forums which are focussed on the online business.
You've probably got enough information now on how you would like to make money online, either through selling your own products or promoting other peoples products. This means you will need a domain name and a web site.
Make sure you choose a domain name which fits the product you're gone promote, try to get a keyword rich name since this will help you to get search engine ranking. Find yourself a good web host and with this, certainly don't go for the cheap option. Take your time to read up on different web hosting providers, again forums are great information resources. Once you have found a provider it is time to build your web site.
Yes, I did say build your own web site. Don't even think about web templates. These won't be flexible enough to adjust them for search engine optimization. It doesn't matter if you just build one sales page or a 50 page web site, you have to be able to adjust it at all times. The internet is undergoing changes by the day! Again, you can learn this completely free with online courses and free HTML programs. It will take a lot of time but nobody said it would be easy.
OK, you've got your product and you've got a web site. Unfortunately you don't have any visitors yet! This will be a long time investment and you will have to do it the hard way. This also is the moment where you will start spending some money, except from the web hosting that is.
We have all heard about link exchange, this is a great way to get visitors and a higher ranking with the search engines. What you don't want to do is exchange links through automated link farms, you will have to do this manually and find decent link partners, offer them a reachable link from your home page and make sure only to link with web sites which fit your field of expertise.
Submit your web site to every single directory which you are able to find, these are all one way links and do count heavily with the search engines.
Start writing articles and press releases, you need to become a known expert in your field, this will only happen when you get seen a lot. Use a article submission service for this since it will save a lot of time.
Last but not least, invest in a program like IBP available at, this will help you to optimize your web site for even better search engine ranking.
The above mentioned actions are ongoing and should be made a regular habit, set yourself goals as to how many links and articles you want to create during a week. Don't choose they so called easy way as with Pay Per Click since this will only cost you money. The only Pay Per Click you could use are Google, Yahoo and the new guy in town MSN.
Following these steps will get you you're money making home business, as mentioned, it will take time and a lot of studying, but in the end it will most definitely be worth your while
Tuesday, January 02, 2007
What Does it Take to Really Make Money Online?
Probably the most important step to making money online is the desire to do it. The key to success on the internet, contrary to so many of the headlines we see, is not in a ‘get rich quick’ scheme. Strong internet incomes are achieved the same way brick and mortar incomes are achieved—via hard work, long hours, and dedication to making money online. To make money online, you must be willing to work hard, often long hours, study the latest material on marketing and traffic generation, and be willing to stick with it before you start making the big money online.
• In order to make money online, you must develop a basic understanding of why people buy. The psychological motivations of internet purchases are much the same as offline purchases. People buy things online because they feel the purchase will make them feel younger, sexier, happier, or because it will make them rich or well-liked.
• You must find or develop a product that is well-suited to making money online---it must primarily meet the emotional needs of people online---making them feel younger, sexier, happier, rich, or well-liked.
• To make money online, you must learn everything you can about marketing, both offline and online. You must understand what makes people buy; you cannot simply cut and paste from templates to get good at online marketing.
• You must be willing to test everything you do. Many times what you do online is in massive quantities, unlike some offline marketing. You might send out a million emails, or purchase a thousand PPCs, or receive hundreds of visitors a day. You must be able to identify which types of visitors make you money or you will fail. In many marketing campaigns you run, you will have segments that are profitable and segments that are not. If you cannot identify which are which, for the purpose of eliminating those that are not profitable and increasing spending in areas that are, you will fail.
• You must be willing to reinvest much of your initial profits back into your business. When you first begin marketing, you are excited and you are willing to spend untold hours, until the wee hours of the morning, placing inexpensive classified ads and requesting links with directories and other web sites. However, once you have a thousand subscribers, you will be more focused on conversion rates and your web site and have less time for low-cost traffic generation. You will need to develop a budget for more expensive (and usually higher-quality) traffic. Although it is not always the case that paying more gets you a better lead, it is generally the case that paying less gets you an inferior lead.
• Last but perhaps the most important. You must be willing to stick it out. The first few months you may not make much money online, but you knew that going in and you are excited about the internet riches about which you dream. After a few months of 80-90 hour weeks, you become tired and can become tempted to quit. If (and only if, note) you have been testing every ad you run and every response you receive, you will be able to start making smarter decisions and become profitable over the next few months. But if you burn out and quit, you lose everything you put in. Don’t give up!
• In order to make money online, you must develop a basic understanding of why people buy. The psychological motivations of internet purchases are much the same as offline purchases. People buy things online because they feel the purchase will make them feel younger, sexier, happier, or because it will make them rich or well-liked.
• You must find or develop a product that is well-suited to making money online---it must primarily meet the emotional needs of people online---making them feel younger, sexier, happier, rich, or well-liked.
• To make money online, you must learn everything you can about marketing, both offline and online. You must understand what makes people buy; you cannot simply cut and paste from templates to get good at online marketing.
• You must be willing to test everything you do. Many times what you do online is in massive quantities, unlike some offline marketing. You might send out a million emails, or purchase a thousand PPCs, or receive hundreds of visitors a day. You must be able to identify which types of visitors make you money or you will fail. In many marketing campaigns you run, you will have segments that are profitable and segments that are not. If you cannot identify which are which, for the purpose of eliminating those that are not profitable and increasing spending in areas that are, you will fail.
• You must be willing to reinvest much of your initial profits back into your business. When you first begin marketing, you are excited and you are willing to spend untold hours, until the wee hours of the morning, placing inexpensive classified ads and requesting links with directories and other web sites. However, once you have a thousand subscribers, you will be more focused on conversion rates and your web site and have less time for low-cost traffic generation. You will need to develop a budget for more expensive (and usually higher-quality) traffic. Although it is not always the case that paying more gets you a better lead, it is generally the case that paying less gets you an inferior lead.
• Last but perhaps the most important. You must be willing to stick it out. The first few months you may not make much money online, but you knew that going in and you are excited about the internet riches about which you dream. After a few months of 80-90 hour weeks, you become tired and can become tempted to quit. If (and only if, note) you have been testing every ad you run and every response you receive, you will be able to start making smarter decisions and become profitable over the next few months. But if you burn out and quit, you lose everything you put in. Don’t give up!
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